by Edyta Majlergaard | Apr 17, 2014 | Advanced SEO Techniques, Online marketing, SEO
The importance of Anchor Text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the...
by Edyta Majlergaard | Apr 17, 2014 | Advanced SEO Techniques, Brand development, SEO
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy!!! This process is finicky, to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals...
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